KLC celebrates five years in business!

Super proud to be celebrating five years in business with KLC! In February 2009, journalist Kelly took redundancy from her position as a local newspaper deputy editor and set about launching her own business. Kelly tells us about her journey…

I have worked as a journalist since the age of 17, having offered my time free of charge to my local daily newspaper, the Echo in Basildon, until they gave me a job! They put me through my journalism training and I never looked back.

publications

During my 13 years of employment, I worked as deputy editor of five weekly regional titles, as editor of the Met Police internal newspaper The Job and as a freelance writer for TVTimes magazine. I have interviewed everyone and anyone from Joe Bloggs on the street, to families of murder victims after court cases, to TV personalities such as cleaning queens Kim and Aggie and Rav Wilding (when he was a Met detective!) and the commissioner of the Met Police. With such varied experience, it meant I learnt to turn my hand to writing about any topic, in whatever style necessary, from hard news stories to more creative features.

Kelly's interview with Rav Wilding for the Met Police newspaper The Job in 2004

Kelly’s interview with Rav Wilding for the Met Police newspaper The Job in 2004

Kelly’s interview with TV’s Kim and Aggie

Kelly’s interview with TV’s Alistair McGowan

When redundancy hit in early 2009, my initial reaction was panic. But, I soon realised it was my big opportunity to become my own boss, to work on a wonderful mix of projects making no two days the same. Being a journalist, my contact book is bulging and so I set about contacting anyone I thought may be in need of the services of a freelance journalist – whether that be for PR, copywriting or editing.

I soon had my first school clients on board and, after discovering the world of networking, lots of corporate clients followed.

KLC has now grown to have eight school clients on board – using PR and brochure production services – as well as a large national retailer and many other corporate PR and website copywriting clients. Most recently, I have launched a more personal project, my wedding blog A Real Bride’s Guide (www.arealbridesguide.co.uk) giving a platform for smaller wedding suppliers to earn publicity and take out affordable advertising.

I have loved every second of my 18 years so far as a journalist and the buzz of seeing my articles in print is still the same as it was back at the start. But, the last five years have been incredible and have taught me so much about business.

Thanks to those who continue to work with me and KLC and for enabling me to continue doing what I love…from the comfort of my own home!

Three KLC articles in one newspaper!

We still get a real thrill seeing our articles appear in print for our clients. So, when we see a newspaper has used three articles in the same week, we’re literally doing cartwheels!

On this occasion, all of the articles were for the same client – Burnt Mill Academy Trust, in Harlow, Essex, which is never short of positive stories for us to report on.

Our journalist visits the Trust’s schools on a monthly basis to find and write up their latest news to share with the local media. The articles which appeared in the Harlow Star newspaper also feature on online news channels, YourHarlow and Everything Harlow.

Take a look…

BMA news in Harlow Star…after school club

BMA news in Harlow Star…rocket club

BMAT news in Harlow Star…FPA vision

http://www.yourharlow.com/2014/02/05/burnt-mill-save-the-day-for-after-school-club/

http://www.everythingharlow.co.uk/news.htm

If you would like to benefit from our contacts in local media, contact us on words@kellylouiseclark.co.uk to discuss our flexible PR packages.

KLC promotes primary schools through PR

The last few months has seen KLC work with our first set of primary schools.

We act as Media Consultant for several secondary schools and academies and were delighted to take on a number of primary schools in Harlow, Essex, recently.

One of those, Freshwaters Primary Academy, is facing a particularly exciting future as a new acting headteacher takes up his position and brings with him lots of positive plans.

Our journalist interviewed the new leader and our article appeared across the local media, including newspapers and online news channels.

Take a look…

Freshwaters Primary Academy in Harlow Star

http://www.yourharlow.com/2014/02/13/anything-is-possible-at-freshwaters-primary-academy/

http://www.everythingharlow.co.uk/news.htm

If you would like help promoting your school in this way, contact us on words@kellylouiseclark.co.uk to see how our journalist can help to get your news in the media.

Charity event promotes wedding blog

Our journalist Kelly in Essex Chronicle newspaper

Our journalist Kelly in Essex Chronicle newspaper

One of our projects is the wedding blog A Real Bride’s Guide (www.arealbridesguide.co.uk)

Our journalist Kelly – aka Mrs Robertson – writes the content for the site based on her own wedding planning experience and those of other brides. The blog also gives publicity to smaller wedding suppliers providing high quality products and services, but who may not be able to afford wedding shows or advertising.

Team Honk RelayKelly recently took part in the Sport Relief charity event, Team Honk Relay, completing the Chelmsford to Southwold leg of the person to person relay which will see 200 bloggers take part as the baton travels 3,000 miles from Lands End to John O’Groats.

The event not only raised the profile of the blog, but it also saw almost £500 donated to Sport Relief.

We managed to secure some great publicity for the event, in both local newspapers, the Essex Chronicle and Dunmow Broadcast, on BBC Essex radio station and online news channel About My Area.

Team Honk Relay in Dunmow Broadcast

Journalist Kelly on BBC Essex radio

http://www.aboutmyarea.co.uk/Essex/Chelmsford/CM2/News/Local-News/266461-Team-Honk-Relay-passes-through-Chelmsford