KLC is ten! Celebrating a decade in business

Having received the bombshell news of impending redundancy in January 2009, journalist Kelly Clark vowed to take her extensive skills to the masses.

Determined this would not be the end of her story, the writer began drafting out a whole new chapter.

Kelly Louise Clark, the PR and writing machine, was born the very next month. Ten years on, the company director is thrilled her roles as daily and weekly newspaper reporter and editor and magazine writer gave her the foundation she needed to offer a wide range of services to her clients.

Today, she is thrilled to be working with many of those clients who came on board at the very beginning and proud to be celebrating ten years in business within her 23-year journalism career.

She said: “Ten years, wow!

“I wanted to take the opportunity to take stock of the last ten years and, most importantly, to thank those of you who have been a part of that story.

“So, thank you, thank you. For keeping a roof over my family’s head, for giving me such a richly varied working life and for putting your faith in me to do a good job for you. And thank you to those partners who I rely on to help me to serve my clients well and to offer a smooth and seamless service.

“Here’s to the next ten years together!” 

Kelly’s last full-time role was as deputy editor of five mid Essex weekly newspaper titles with Newsquest. Before that, she had been a reporter and news editor for large south Essex daily newspaper, the Echo, cutting her teeth as a 17-year-old trainee on the lively patch of Basildon. Other roles during her employed career included editor of the Met Police internal newspaper, The Job; news editor of the broadsheet weekly newspaper, the Surrey Mirror; and features writer for TVTimes magazine.



Providing PR services to multi-academy trust

We provide PR services to the BMAT group of schools in Essex and London.

Our journalist works from within the Trust’s schools in Harlow, Epping and Stansted in Essex and Newham in London to gather positive news stories to write and share with the press.

This month, we secured a spot on BBC Essex radio for one of our client schools. Have a listen here…

Take a look at just some of the other publicity secured for our client in May…

Burnt Mill Academy – YourHarlow

Cooks Spinney Primary Academy – YourHarlow

Roydon Primary Academy – YourHarlow

Burnt Mill Academy / Cooks Spinney Primary Academy – Harlow Star

Freshwaters Primary Academy – YourHarlow

BMAT Herts & Essex Observer

Freshwaters Primary Academy – YourHarlow

BMAT / Burnt Mill Academy – Harlow Star

Cooks Spinney Primary Academy – Harlow Star

Forest Hall School / Magna Carta Primary Academy – Herts & Essex Observer

Forest Hall School – Herts & Essex Observer

Forest Hall School – Schools Week

Magna Carta Primary Academy – Schools Week

Royal Docks Academy – Newham Recorder

Royal Docks Academy – Newham Recorder

We also produce the Trust’s monthly internal news publication for staff and stakeholders…

If your school or multi-academy trust is looking to boost its reputation or raise awareness of its good work, get in touch on words@kellylouiseclark.co.uk to discuss our flexible PR services.

Latest school news in print

Part of our work focuses on securing positive publicity for our school clients.

Our journalist spends time in school, writing and sharing great news stories with the local press.

The work helps to raise awareness of the good things the schools are doing, raising their profile and boosting their reputation. In turn, schools attract extra students which means a larger budget.

Here is just a selection of the recent positive publicity secured by KLC for our school clients…

Maltings Academy / New Rickstones Academy – Essex Chronicle

Burnt Mill Academy – Harlow Star

Burnt Mill Academy – Harlow Star

Maltings Academy – Essex Chronicle

Greensward Academy – Essex Enquirer

Maltings Academy – Essex Chronicle

New Rickstones Academy – Essex Chronicle

New Rickstones Academy – Essex Chronicle

If your school could do with a positive boost in the press, get in touch on words@kellylouiseclark.co.uk to discuss our flexible PR services.



Online news channels full of KLC content

More and more we expect to read our news online. That’s why it’s vital for us to ensure the articles written for our clients make their way to the appropriate online news channels.

Without the space restrictions faced by print media, online channels are able to run endless articles sent their way.

Here are the latest articles, written by our journalist, to feature online…










If you would like to secure this kind of publicity for your school, organisation or business, get in touch on words@kellylouiseclark.co.uk to discuss.

Charity event promotes wedding blog

Our journalist Kelly in Essex Chronicle newspaper

Our journalist Kelly in Essex Chronicle newspaper

One of our projects is the wedding blog A Real Bride’s Guide (www.arealbridesguide.co.uk)

Our journalist Kelly – aka Mrs Robertson – writes the content for the site based on her own wedding planning experience and those of other brides. The blog also gives publicity to smaller wedding suppliers providing high quality products and services, but who may not be able to afford wedding shows or advertising.

Team Honk RelayKelly recently took part in the Sport Relief charity event, Team Honk Relay, completing the Chelmsford to Southwold leg of the person to person relay which will see 200 bloggers take part as the baton travels 3,000 miles from Lands End to John O’Groats.

The event not only raised the profile of the blog, but it also saw almost £500 donated to Sport Relief.

We managed to secure some great publicity for the event, in both local newspapers, the Essex Chronicle and Dunmow Broadcast, on BBC Essex radio station and online news channel About My Area.

Team Honk Relay in Dunmow Broadcast

Journalist Kelly on BBC Essex radio





Ex Eastender turns author

KLC with Michelle Gayle at MA

Journalist Kelly with Michelle Gayle at Maltings Academy

Ex Eastenders actress and popstar Michelle Gayle paid a visit to one of our client schools to inspire girls. Michelle has turned to writing in the hope of inspiring young girls to stop looking at the life of a WAG as a way out of working hard in future. As the former wife of footballer Mark Bright, she is able to talk with experience about the reality of life as a WAG.Our journalist Kelly went along to meet Michelle and to report on her visit to Maltings Academy, in Witham, Essex, for the local press.We act as Media Consultant for Maltings Academy and our journalist writes regular articles to release to local media on their behalf.

Awards entry boosted by coverage

Freelance journalist Essex

Estuary Logistics Echo coverage

When KLC was approached by a company keen to get some press cuttings to accompany an awards entry, we were very happy to help. Estuary Logistics had a great story to tell, having bucked the trend of businesses failing in the recession, instead making fortunes in a short space of time. Our journalist spent some time on site before writing and releasing an article to the local press. The up-take was great, with all local newspapers taking an interest and running the story.  Here is the coverage in the Echo as well as the front page (with page two turn) coverage in the Leigh Times…

Freelance journalist Essex

Estuary Logistics Leigh Times page 2

Freelance journalist Essex

Estuary Logistics front page of Leigh Times

A right Royal appointment at school

In the world of journalism, we get to work alongside some wonderful people, both Joe Public and names from the world of celebrity.

Journalist Kelly with Arthur Edwards

Journalist Kelly with Arthur Edwards

When one of our school clients invited Royal photographer Arthur Edwards along to speak to students, we were keen to get along and meet the man who has given us an insight into Royal life for 38 years.

We also knew his appearance at the school, when the Royals are headline news, would attract some great publicity.

We invited and hosted BBC Look East TV crew at the visit who filmed Arthur’s talk and interviewed both him and some students for the evening’s news programme.