This month saw road safety charity Brake urge businesses and organisations to get behind their Road Safety Week.
Our client, D Glick Opticians, based in Wickford, Essex, supported the campaign and urged everyone to get their eyes tested, whether driver or pedestrian, to help keep our roads safer.
Commenting on or getting behind a national issue is an ideal way of gaining local publicity. By being a local spokesperson for a cause, you are giving the local press a relevant angle to a larger story.
Have a read of the story here…