KLC works closely with a number of school clients to help them to get their positive news published.
By sharing great news stories, we are able to give our schools a boost in reputation with the mission of encouraging parents to enrol their children.
For every student a school has on its books, extra money is added to their budget. That’s why, despite tough financial times within education, many schools still find publicity a vital area to invest in.
Take a look at just some of the recent great publicity secured for our clients with articles written by our journalist…
A cause close to our hearts here at KLC is dementia support. Kelly Clark’s stepfather is in specialist dementia care as he has Alzheimers at the young age of 65.
So when supermarket Asda was looking for its next batch of local causes to support, we put forward Rawreth Court, in Essex, where Kelly’s stepfather is cared for. The NHS home was selected as one of three options for customers to support by placing their green tokens in a box. The home was picked over and over again and won the £200 on offer to the most popular cause over a period of two months.
Of course, it was then our pleasure to help secure publicity for both Asda and Rawreth Court, without charge.
If you are keen to get your school in the press more often this school year to raise the profile of the good work you are doing or to turn your school’s reputation around, get in touch on firstname.lastname@example.org to discuss our flexible PR services.
Nurse and massage therapist client Rosemary Cunningham was so delighted with the first promotion KLC carried out for her for Valentine’s Day, she has placed a second article with us.
By offering a prize for Mother’s Day, we were able to secure her a quarter of a page of space in the Essex Enquirer, PLUS a front page link.
Our first promotion like this for Rosemary resulted in more than 65 people entering the competition, giving us direct access to their email contact details – gold dust data which would normally cost hundreds of pounds and can be used for further direct selling.
Take a look at the latest promotion in the current edition of the Enquirer, page 21.
More than 300 people flocked to Hockley library as students from nearby Greensward Academy – a KLC client – put on a scientific display.
Members of the school’s Year 7 and 8 science and engineering club joined forces with library staff to show primary school students what fun can be had with these subjects.
Rob Davis, assistant vice principal in charge of specialisms at the academy, in Greensward Lane, said: “Our students spent the day putting on a series of science experiments. We wanted to give people the opportunity to look at the latest science books you can pick up in the library, but also to inspire primary age children to think about science and see what exciting work goes on at Greensward, a specialist science college.”