Communicating with parents and staff through news magazines

One of the products we produce that we are very proud of is the school news magazine.

Sigma News

Our magazines bring together news from throughout a term from within our schools and give our clients a way of sharing lots of positive stories with their parents, staff and community.

We handle the whole process, from gathering information for the news articles, collecting photos and writing the articles to designing the magazine pages, printing copies and delivering them direct to our clients.

The only time our clients need to get involved is to give any guidance over stories they may want included and approving the completed magazine before it goes off to print.

For our clients, it is a simple, pain-free process. They are happy in the knowledge they will receive a quality, professional publication to communicate their news, achievements and human interest stories.

This year, with Covid-19 seeing the partial closure of all schools, we provided the option of having our magazines produced digitally, to be emailed out to parents.

Take a look at just some of the magazines produced by us and distributed to parents over the last few months…

The Hilly High – Hillyfield Primary Academy

Latitude – BMAT

Sigma News – The Sigma Trust

Spotlight – Maltings Academy / New Rickstones Academy / Witham Sixth Forms

If you are keen to produce a news magazine for your school or multi-academy trust, get in touch on words@kellylouiseclark.co.uk to discuss.

Vital local press for client schools

School funds are allocated by numbers of pupils. Pupil numbers grow and are sustained by a school having a positive reputation. A positive reputation comes, in part, from positive publicity in the local media.

That is where KLC steps in.

We work with lots of school clients in Essex and London to secure positive publicity in their local publications to ensure their pupil numbers continue to grow.

Our journalist is in regular contact with our client schools to gather, write and distribute positive news articles to our contacts in the local and regional media outlets, from newspapers and radio channels to news websites.

Take a look at just some of the publicity we have secured for our client schools recently…

The Sigma Trust – Daily Gazette

The Sigma Trust – Daily Gazette

The Sigma Trust – Colchester Gazette

The Sigma Trust – Clacton Gazette

The Sigma Trust – Colchester Gazette

The Day Nursery – Echo

Hillyfield Primary Academy – East London Guardian

Hillyfield Primary Academy – East London Guardian

Hillyfield Primary Academy – East London Guardian

Maltings Academy – Essex Chronicle

Maltings Academy – Witham Times

Maltings Academy – Witham Times

Maltings Academy – Witham Times

Maltings Academy – Witham Times

Maltings Academy – Essex Chronicle

Maltings Academy – Essex Chronicle

Maltings Academy – Essex Chronicle

Maltings Academy / New Rickstones Academy – Witham Times

New Rickstones Academy – Witham Times

New Rickstones Academy – Essex Chronicle

New Rickstones Academy – Witham Times

New Rickstones Academy – Witham Times

New Rickstones Academy / Maltings Academy – Witham Times

New Rickstones Academy / Maltings Academy – Witham Times

Paxman Academy – Daily Gazette

If you are looking to secure more positive publicity for your school in the new academic year, get in touch on words@kellylouiseclark.co.uk to discuss our flexible PR services.

Providing PR services to multi-academy trust

As schools bedded down to a new normal in June, we continued to provide PR services to our clients to ensure their efforts were promoted.

Our journalist works with the primary and secondary schools within BMAT Education, in Essex and London, each week to gather positive news articles to write and distribute to the local, regional and education media.

The articles are also used to populate the Trust’s websites and social media.

Take a look at some of the publicity we secured for BMAT in June…

Forest Hall School – Dunmow Broadcast

Burnt Mill Academy – Epping Forest Guardian

Burnt Mill Academy – YourHarlow

BMAT – Dunmow Broadcast

Forest Hall School – Dunmow Broadcast

Epping St John’s Church of England School – Epping Forest Guardian

Forest Hall School / BMAT – Saffron Walden Reporter

Epping St John’s Church of England School – YourHarlow

Forest Hall School – Dunmow Broadcast

Forest Hall School – Bishops Stortford Independent

Sir Frederick Gibberd College – YourHarlow

Forest Hall School – Saffron Walden Reporter

Roydon Primary Academy – YourHarlow

Forest Hall School – Dunmow Broadcast

Forest Hall School – Bishops Stortford Independent

Burnt Mill Academy – Epping Forest Guardian

Forest Hall School – Saffron Walden Reporter

Sir Frederick Gibberd College – YourHarlow

We also produce a monthly internal communications publication for BMAT, to keep colleagues and stakeholders informed of the latest news, achievements and developments within the organisation…

If you are looking to promote your school or multi-academy trust in the new academic year, contact us on words@kellylouiseclark.co.uk to discuss our flexible PR services.

 

National publicity for client school

Just before lockdown hit, we arranged to have a national education journalist visit one of our client schools.

New Rickstones Academy, in Witham, Essex, has been on a rapid journey of improvement in recent years, going from hugely undersubscribed to an Ofsted-rated Good school.

We were keen for our client to be given the opportunity to tell the story of its transformation and so invited the editor of Teach Secondary magazine and journalist from Teachwire news site to meet the head and have a tour.

Take a look at the article here…Teachwire

If you are keen to secure this kind of national publicity for your school, get in touch on words@kellylouiseclark.co.uk to discuss our PR services.

National publicity for multi-academy trust

We work closely with education publication editors who regularly turn to KLC to provide features focusing on our school clients.

So, when we were approached by Teachwire – the online publication which supplies resources, news, products and comment from the world of education – to produce some content around the school closures due to the Coronavirus outbreak, we were happy to oblige.

We turned to our client The Sigma Trust, which looks after 12 primary and secondary schools in north Essex.

Our journalist – Kelly Clark – spoke with heads at the four primaries within the Trust, as well as the CEO, to bring together a 2,000-word feature.

Have a read here… Teachwire

We have also promoted the Trust’s schools in the past by arranging for their teachers to write mock lesson plans to appear in national magazine, Teach Secondary

Teach Secondary – The Stanway School

Teach Secondary – The Stanway School

If your school or multi-academy trust is looking to secure national publicity like this, get in touch on words@kellylouiseclark.co.uk to discuss our flexible PR services.

Providing PR services to multi-academy trust

As schools continue to provide home learning for the majority of their students during the Coronavirus outbreak, our work to promote them positively in the media carries on in the new remote way, too.

Instead of our journalist visiting our client schools within BMAT Education each week, our work to gather positive news stories continues via telephone, email and video call during the crisis.

We are regularly securing positive publicity for the primary and secondary schools in Harlow, Epping and Stansted in Essex and Newham in London which make up BMAT.

Take a look at some of the positive publicity we secured for BMAT in May…

Epping St John’s Church of England School – BBC

Sir Frederick Gibberd College – Daily Mail 

Roydon Primary Academy – YourHarlow

BMAT – Dunmow Broadcast

Little Parndon Primary Academy – YourHarlow

BMAT – Epping Forest Guardian

Forest Hall School – Dunmow Broadcast

Epping St John’s Church of England School – Epping Forest Guardian

Sir Frederick Gibberd College – Epping Forest Guardian

BMAT – YourHarlow

Forest Hall School – Dunmow Broadcast

Roydon Primary Academy – YourHarlow

Forest Hall School – Dunmow Broadcast

Epping St John’s Church of England School – YourHarlow

Little Parndon Primary Academy – YourHarlow

Little Parndon Primary Academy – Epping Forest Guardian

BMAT – YourHarlow

Forest Hall School – Dunmow Broadcast

Roydon Primary Academy – YourHarlow

BMAT – Epping Forest Guardian

Little Parndon Primary Academy – YourHarlow

Little Parndon Primary Academy – Epping Forest Guardian

Cooks Spinney Primary Academy – YourHarlow

BMAT – Epping Forest Guardian

Epping St John’s Church of England School – YourHarlow

Forest Hall School – Saffron Walden Reporter

BMAT – Dunmow Broadcast

Sir Frederick Gibberd College – YourHarlow

Little Parndon Primary Academy – Epping Forest Guardian

Sir Frederick Gibberd College – Epping Forest Guardian

Little Parndon Primary Academy – YourHarlow

BMAT – YourHarlow

Sir Frederick Gibberd College – YourHarlow

Little Parndon Primary Academy – YourHarlow

Each month, we also produce a digital publication to keep BMAT colleagues up to date with the latest news, developments and achievements within the organisation…

If your school or multi-academy trust is looking to secure this kind of positive publicity, contact us on words@kellylouiseclark.co.uk to discuss.

Promoting client schools in Witham, Essex

We have worked with Maltings Academy, New Rickstones Academy and Witham Sixth Forms for ten years, securing positive publicity for them in the local media.

Pre-lockdown, our journalist visited the schools and sixth form, in Witham, Essex, every month to gather positive new stories to write and distribute.

Now, we provide the same service remotely to ensure the good work going on during the pandemic is promoted to the community.

Take a look at some of the positive publicity we have secured for our client schools in recent months…

Maltings Academy / New Rickstones Academy – Witham Times

Maltings Academy – New Rickstones Academy – Witham Times

Maltings Academy / New Rickstones Academy – Essex Chronicle

Maltings Academy – Witham Times

Maltings Academy – Witham Times

Maltings Academy – Essex Chronicle

Maltings Academy – Essex Chronicle

Maltings Academy – Essex Chronicle

Maltings Academy – Witham Times

Maltings Academy – Witham Times

Maltings Academy – Essex Chronicle

Maltings Academy – Witham Times

New Rickstones Academy / Witham Sixth Forms / Maltings Academy – Essex Chronicle

New Rickstones Academy – Witham Times

New Rickstones Academy – Witham Times

New Rickstones Academy – Witham Times

New Rickstones Academy / Maltings Academy – Essex Chronicle

New Rickstones Academy – Witham Times

New Rickstones Academy – Essex Chronicle

New Rickstones Academy – Essex Chronicle

New Rickstones Academy – Witham Times

If you are keen to promote your school, sixth form or college in this way, get in touch on words@kellylouiseclark.co.uk to discuss our flexible PR services.

Providing PR services to multi-academy trust

We have always been proud of our client schools, but never more so than during the Coronavirus shutdown.

The government’s decision to close schools to all but the children of key worker parents came with just a day or two’s notice for schools, pupils and parents to prepare for a whole new way of life.

We work with many schools to provide positive publicity, including BMAT Education, with primary and secondary schools in Harlow, Epping and Stansted in Essex and Newham in London.

Our journalist visits BMAT schools each week to meet with headteachers, teachers and pupils as we gather news stories to write and release to the media.

With lockdown came a new way of working for us, too, with our regular interviews carried out over the phone or video call instead of in person.

But, it did not stop the positive news stories from flowing.

Take a look at some of the positive publicity we secured for BMAT in April…

Forest Hall School – BBC Essex

Little Parndon Primary Academy – BBC Essex

Royal Docks Academy – Newham Recorder

Magna Carta Primary Academy – Dunmow Broadcast

Forest Hall School / Magna Carta Primary Academy – Bishops Stortford Independent

BMAT STEM Academy – Epping Forest Guardian

Freshwaters Primary Academy – Secret London

Forest Hall School – Schools Week

Burnt Mill Academy / Sir Frederick Gibberd College – Epping Forest Guardian

Forest Hall School – Dunmow Broadcast

BMAT – Essex Chronicle

Roydon Primary Academy – YourHarlow

BMAT – Epping Forest Guardian

Sir Frederick Gibberd College – YourHarlow

BMAT – Newham Recorder

BMAT STEM Academy – YourHarlow

BMAT – Epping Forest Guardian

Royal Docks Academy – Newham Recorder

Cooks Spinney Primary Academy – Epping Forest Guardian

Epping St John’s School – Epping Forest Guardian

Forest Hall School – Dunmow Broadcast

Forest Hall School – Bishops Stortford Independent

Forest Hall School – Dunmow Broadcast

BMAT – YourHarlow

Forest Hall School – Dunmow Broadcast

Burnt Mill Academy / BMAT STEM Academy / Royal Docks Academy – YourHarlow

Roydon Primary Academy – YourHarlow

Forest Hall School – Saffron Walden Reporter

Forest Hall School – Bishops Stortford Independent

Freshwaters Primary Academy – Epping Forest Guardian

Royal Docks Academy – Newham Recorder

Forest Hall School – Saffron Walden Reporter

Sir Frederick Gibberd College – Epping Forest Guardian

Royal Docks Academy – Newham Recorder

Freshwaters Primary Academy – Epping Forest Guardian

BMAT STEM Academy – YourHarlow

Little Parndon Primary Academy – YourHarlow

Sir Frederick Gibberd College – YourHarlow

Roydon Primary Academy – YourHarlow

Freshwaters Primary Academy – Your Harlow

Sir Frederick Gibberd College – YourHarlow

BMAT STEM Academy – YourHarlow

Burnt Mill Academy – YourHarlow

Sir Frederick Gibberd College / Burnt Mill Academy – YourHarlow

BMAT STEM Academy – Epping Forest Guardian

We also continue to provide BMAT with a monthly digital publication to keep colleagues informed of the latest news from within the organisation – a tool even more vital during the school closures…

If your school, college or multi-academy trust is keen to secure more publicity like this or would like to have a publication produced to communicate with colleagues, get in touch on words@kellylouiseclark.co.uk to discuss.

 

Coronavirus – promoting our schools in a new way

March 2020 saw history start to unfold before our very eyes.

The Coronavirus pandemic hit and created a world nobody had seen before.

Among the many thousands of deaths came radical changes to our daily lives… including the closure of all schools to the majority of pupils.

At KLC, we work with a large number of schools to secure them positive publicity.

With their closure came the immediate challenge to teachers and parents to find a new way of inspiring and teaching children.

For us, it meant finding our own new “normal” as we continued our mission to get our schools in the headlines for all the right reasons.

And we succeeded. Take a look at just some of the wonderful pieces of publicity we secured for our school clients in the first days of the Coronavirus pandemic school shutdown…

New Rickstones Academy / Maltings Academy – Witham Times

Epping St John’s Church of England School – Epping Forest Guardian

Freshwaters Primary Academy – YourHarlow

Roydon Primary Academy – YourHarlow

Maltings Academy – Witham Times

Epping St John’s Church of England School – Epping Forest Guardian

Sir Frederick Gibberd College – YourHarlow

BMAT – YourHarlow

Forest Hall School – Dunmow Broadcast

Maltings Academy – Essex Chronicle

New Rickstones Academy – Witham Times

BMAT – YourHarlow

Freshwaters Primary Academy – YourHarlow

Burnt Mill Academy – YourHarlow

If you are keen to share how your school has been coping during the Coronavirus pandemic, get in touch on words@kellylouiseclark.co.uk to discuss our flexible PR services.

 

National publicity for client’s journey of improvement

We work closely with lots of publication editors who regularly approach us to find case studies to fit their feature briefs.

We were recently asked by the editor of Teach Secondary, the national education magazine, to recommend a school they could visit to write a report on.

Our journalist took the editor to client school New Rickstones Academy, in Witham, Essex, where an impressive journey of improvement has taken place.

The visit resulted in some wonderful national publicity for our client, both in print in the magazine which is delivered to every school in the country and online.

Have a read of the article here…

New Rickstones Academy – Teach Secondary

New Rickstones Academy – Teachwire

If you struggle to get this kind of publicity for your school, get in touch on words@kellylouiseclark.co.uk regarding the opportunities we can bring your way.