Hello and welcome to my blog! This is where you can get to know KellyLouiseClark a little better. Follow all the news of who we’re working with, who we would like to be working with and where we’re being published.
Thrilled today to have secured the front page of a new client’s local newspaper, earning them wonderful publicity.
We recently started working with Nightingale Academy, in London, with the mission of helping to boost the improving school’s reputation and, over time, increase student numbers.
The first step was to interview the principal who was brought in to the school 18 months ago to turn around its fortunes. Our journalist produced a strong story talking about the journey so far and the principal’s promise to make the once struggling school Ofsted-rated Outstanding.
Our first attempt at gaining publicity for the school resulted in a front page splash on this week’s Enfield Independent newspaper – an incredible result for a school which has not featured in the press for some time.
A product we are very proud of at KLC is the school news magazine. Many of our school clients benefit from this product, bursting full of photos and stories of young people aiming high and achieving.
Our client the Sigma Trust, in Essex, is the latest to opt for a school news magazine, working with KLC to produce two publications – one aimed at parents, the other targeting staff and stakeholders. As a newly formed Trust, the magazine is a great way of introducing the community to the set-up of the group of schools and the journey they are on together.
The entire production of these magazines is handled by KLC, from the story creation, image gathering and page planning to the design, proofreading, print and delivery.
If your school or organisation could benefit from improved communication with its community, get in touch on email@example.com to discuss our news magazines.
If you are looking to shout about the good work of your school regionally or nationally, get in touch on firstname.lastname@example.org to discuss our flexible PR services or to outline your unique story.
At KLC, we help businesses, schools and organisations to get their good news published and their name out there in a positive light.
Our journalist, with more than 20 years’ experience, works closely with our clients to uncover the best stories which we know editors will be interested in publishing.
While some try their hand at getting their news in print, we often find the lack of knowledge of how to write a news story and an empty contact book leaves them struggling to get noticed.
When we picked up a story via social media about a tearoom seeking a mystery child customer who had stated on a feedback form they would like to work there one day, we knew there was a lovely regional story to be had. The business owner said they had struggled in recent times to get any news published and so hadn’t contacted the press on this occasion. One email to our contacts later and a news slot – ie free of charge – on page two of that week’s local newspaper had been secured!
It’s always great to secure brilliant publicity for a brand new client at the first attempt.
So, this two-page feature in a national education magazine is a real feather in our caps as we work to promote schools within the Sigma Trust. Liaising with our close contacts on Teach Secondary magazine, which goes into every secondary school in the country, we were able to arrange this wonderful opportunity for The Stanway School, with one of its teachers producing a lesson plan to inspire others.
Clients employ our PR services for a variety of reasons. For some, it’s about raising the profile of their company among a specific audience, while for others it’s in the hope of attracting inquiries and new customers.
So, we were thrilled a recent piece of publicity promoting our client Secure Haven Funeral Directors’ range of memorial products resulted in immediate inquiries from potential customers.
The article, written by our journalist, appeared in the Echo newspaper, in Essex, and encouraged readers to pick up the phone and contact Secure Haven – which they did.